I Wish I Would Have Thought of That!
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I love this idea- genius really. The concept for these shoes came from a problem. After a long day or work or a night on the town in fashionable, yet extremly uncomfortable shoes, you have to hobble home with aching feet. Out of that problem came the idea for these roll-up ballet flats, by Rollasole. They’re sold in vending machines in clubs around England and the U.S. So, if it’s been a long night and your feet are about to fall off because of your heels, you can just drop about the same amount as you’d spend on a cab and spend the end of your evening in comfort.The package even comes with a little tote bag to carry around your heels for the rest of the night.
I became a fan of this company on facebook and won a pair, shipped free from the UK to my door in Ol' KY. In marketing with social media there are certain fans of a company that you are trying to reach, they are called advocates. These are the people that love your product and can't stop talking about it. Thats me- a head over heels (no pun intended) advocate for Rollasoles. Dr. Scholl's got hip to the scene, they have just released their own
version of the shoes (minus the cool vending machine.)
